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Our
Design Methodology

At Retale Design, we believe that creating an immersive Offline Brand Experience is both an Art & a Science.

 

Our unique design concepts place your consumer at the core, celebrating your brand and everything that it stands for.

 

Our decades of experience in Retail and Hospitality lead to Branded Environments that are not just good-looking but also operationally smooth and efficient.

Scroll on to get a glimpse of our design process.

Step 1

Brand Discovery

Understanding

Business Model,

Brand USP,

Brand Positioning,

​Customer Personas

Understanding Existing stores

Step 2

Understanding
the Marketplace

Market Survey

Customer behavior

Competition brands

Zoning

Step 3

Zoning

User Journey

Category & Product placements

Concept design

Step 4

Concept Development

Imagining brand story in space

Sketches

3D views

In-store graphic approach

Virtual Material Boards

Design Development

Step 5

Design Development

Solidifying the imagination​

Site Documentation

Layouts

Technical Drawings - Site

Technical Drawings - Furniture & fixtures

MEP Drawings

Structural Drawings

Façade & Instore Artwork

Step 6

Façade & In-store Artwork

Technical details

Prototyping

Step 7

Prototyping

Fixture prototypes

​Material Shortlisting

Budgeting and Scheduling

Step 8

Budgeting and Scheduling

Bills of Quantities

Project Planning

Want to know more?

We are glad to walk you through our design process over a virtual coffee chat. 

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